Rise & Recharge: From Side Hustle to Full-Time Confidence
Founder Story: Brenda Plummer – From Passion to Purpose with Perfect Pilates
For many entrepreneurs, the spark for a new business begins with a personal journey. For Brenda Plummer, founder and owner of Perfect Pilates, that spark was her own health and wellbeing. After facing challenges that took a toll on both her body and mind, Brenda discovered the transformative power of Pilates. The positive impact was so profound that she felt compelled to share it with others, igniting a passion that has grown into a thriving enterprise.
Brenda is far from new to the world of movement and wellness practicing Pilates for about 8 years. Now with 2 years of experience as a dedicated Pilates instructor, she has guided hundreds of women to improve their strength, flexibility, and overall wellbeing. Her expertise is underpinned by a wealth of qualifications from HFE and APPI (Australian Pilates Physio Institute). She is a qualified mat Pilates teacher, Menopause Coach, Pilates for Endometriosis instructor, Post Rehab Breast Cancer Exercise specialist, and Pilates and Mindfulness teacher.
Brenda says, “Pilates gave me back my health, my energy, and my sense of self. Now I want to give that gift to other women, creating a safe, welcoming space where they can thrive—physically and emotionally.”
But Brenda’s story is not only about teaching Pilates—it is about creating a community where women feel safe, supported, and empowered. Perfect Pilates offers more than exercise sessions. It is a place where women at all stages of life come together to build confidence, rediscover joy in movement, and embark on their next chapter of wellness in an uplifting environment.
Like many women entrepreneurs, Brenda started Perfect Pilates as a side hustle, whilst continuing her full time work at Ulster University. Alongside her qualifications and passion, she brought business acumen to the table, holding both an MBA and a BSc (Hons) in Business and Marketing. With determination, and the right support, her side hustle began to grow from strength to strength.
That support included Go Succeed NI in the Derry City and Strabane District Council area, whose advice and resources helped Brenda navigate the early stages of growth. Alongside this, Brenda connected with AwakenHub, a community of women founders and changemakers across the island of Ireland. Both Go Succeed NI and AwakenHub played a role in encouraging Brenda as she expanded her vision and built her confidence as a businesswoman.
Today, Brenda is not only the proud founder of Perfect Pilates but also a role model for women who are considering stepping into entrepreneurship. She is a shining example of how passion, paired with the right support and community, can grow into a business that makes a real difference.
Rise & Recharge: From Side Hustle to Full-Time Confidence
An open event from AwakenHub, supported by Go Succeed NI
Are you running a side hustle, dreaming of taking the leap into full-time entrepreneurship? Or are you simply curious about the support available for women starting or growing a business in Northern Ireland?
We would love to meet you. Join Clare McGee and Maria McKeever from AwakenHub alongside Brenda Plummer who will be leading a taster session in Pilates.
Join us for a morning of energy, inspiration and practical tools designed to help you step forward with confidence. You will connect with women who are walking the same path, gain insights from experts, and recharge in a beautiful setting overlooking the River Foyle.
📍 Brook Hall Estate & Gardens, Derry~Londonderry
📅 Friday 26th September 2025
⏰ 8:30 AM – 1:00 PM
What to expect:
Choose from energising taster sessions: Pilates, Positive Intelligence or Nutrition & Wellness
Learn how to move From Side Hustle to Full-Time Confidence with impact-driven business planning
Share ideas over a relaxed networking lunch with like-minded women
Meet facilitators and coaches who understand the challenges and opportunities of building a business
Why attend?
Because your idea deserves the right support, and you deserve the confidence to make it happen. This event is a chance to explore support available through Go Succeed NI and AwakenHub, while enjoying a morning that’s as inspiring as it is practical.
Spaces are limited – secure your place today. Parking available onsite.
👉 Register Now https://luma.com/gay3ri5s
We look forward to welcoming you
You can connect with Brenda’s work through Perfect Pilates on Instagram @perfect_matpilates or online at www.perfectpilates.co.
This event is supported by:
Go Succeed NI Business Support is a service to help potential entrepreneurs, new starts and existing businesses to maximise their potential and contribute to Northern Ireland’s economy. It provides would-be and existing businesses with flexible, tailored and easily accessible advice and support at any stage of their growth journey.
Go Succeed represents a significant investment in local entrepreneurs and businesses, funded by the UK Government.
